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Foothill Grape Day: Market & Business Strategies

Event: Foothill Grape Day 2026 in Plymouth on April 9, 9AM-1PM. Focus on marketing strategies for the wine community. $10 fee.

Join UCANR in Plymouth at the Amador County Fairgrounds for the opportunity to connect, learn, and share ideas with your local grape and wine community and local organizations! This year’s program will focus on marketing innovation, branding, business development, and sale strategies.

 

Featured Speakers: The event features a powerhouse lineup of industry leaders and specialists, including:

• Mary Ann Worobiec, Wine Spectator

• Kyle Collins, Allied Grape Growers

• Maggie Giordanengo, President of Honey marketing and design firm

• Christine Noonan Delfino, Owner and General Manager of Delfino Farms

• Nicole Shebl, PR & Marketing, Amador Council of Tourism & Visit Amador

• Rachael Callahan, UC Statewide Agritourism Coordinator

• MacKenzie Patton, UC Cooperative Extension 

 

$10 registration fee. Coffee, drinks, snacks and a light lunch will be provided.

To sign up - https://surveys.ucanr.edu/survey.cfm?surveynumber=48964